When you think of Cisco, it’s easy to pigeon-hole them as a networking equipment company, but Cisco also has a communications and collaboration side that includes WebEx. Today, it announced its intent to buy Tropo, a Twilio-like communications platform for adding telephony, messaging and other communications tools to any application.
As I wrote yesterday, APIs are making it simpler for developers to add a range of functionality to applications very quickly and one function developers love to include is an ability to communicate. At the TechCrunch Disrupt Hackathon last weekend, many of the applications included the ability to trigger a text message when something important happened in the application.
Twilio is probably the best known of the communications APIs, but buying Tropo gives Cisco immediate access to a community of more than 200,000 developers (according to numbers provided by Cisco). Tropo offers its product for free to developers, and then makes money from…
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